Mitsubishi Electric Cooling & Heating Appoints Director of Residential Product Planning

SUWANEE, Georgia, May 9, 2017Mitsubishi Electric US, Inc. Cooling & Heating Division (Mitsubishi Electric), a leading manufacturer of Zoned Comfort Solutions and Variable Refrigerant Flow (VRF) cooling and heating systems, announced Brinnon Williams has been promoted to director of product planning, residential.

In this role, Williams leads strategic planning and the product launch efforts for Mitsubishi Electric’s M-Series and P-Series residential and light commercial product lines. He manages the product planning team to advance product innovation and creates business cases to support the development of these products. Williams and his team are the acting liaisons with the Mitsubishi Electric factories, the Engineering Center, customers and sales teams.

“Brinnon’s knowledge of our residential product offering is among the best in our industry,” says Steve O’Brien, senior vice president of sales, marketing and supply chain management, Mitsubishi Electric US, Inc. Cooling & Heating Division. “We believe his expertise and ability to be a thought leader in creating competitive differentiators will contribute to the future success of our residential channel and overall company growth.”

Williams has more than 17 years of industry experience, most recently serving as South Business Unit sales manager at Mitsubishi Electric. He began his Mitsubishi Electric career in 2010 as a regional sales manager. He holds a bachelor of business administration degree in marketing from Georgia Southern University, Statesboro, Georgia.

About Mitsubishi Electric US, Inc. Cooling & Heating Division

Mitsubishi Electric US, Inc. Cooling & Heating Division (Mitsubishi Electric) is headquartered in Suwanee, Georgia. Mitsubishi Electric is a leading marketer of Zoned Comfort Solutions™ and Variable Refrigerant Flow (VRF) air-conditioning and heating technology in North America, Latin America, the Caribbean and Bermuda. In 1982, Mitsubishi Electric introduced its state-of-the-art, ductless air conditioners and heat pumps in North America and later expanded its product line with VRF zoning heat pump systems using INVERTER technology to offer simultaneous cooling and heating capabilities. The division also offers compressors and a full line of air-conditioning accessories. Mitsubishi Electric products have won more than 58 innovation and excellence awards, including the 2015 Record Products Award from Architectural Record, a 2015 ACH&R News Dealer Design Award, a 2016 Product Innovation Award from Architectural Products, a 2016 Money-Saving Products Award from BUILDINGS, a 2015 AHR Expo Innovation Award from ASHRAE, a 2016 College Planning & Management New Product of the Year Award and a 2016 School Planning & Management New Product of the Year Award. More information is available at www.mehvac.com and at Mitsubishi Electric’s blog. Mitsubishi Electric is also on FacebookTwitterPinterest and YouTube

In addition to cooling and heating products, Mitsubishi Electric US group companies’ principal businesses include semiconductor devices, automotive electrical components, factory automation products and services, elevators and escalators, solar modules, electric utility products and large-scale video displays for stadiums and arenas. Mitsubishi Electric US group companies have roughly 31 locations throughout North America with approximately 4,000 employees.

Contact: Erica White
Griffin & Co./ LMO
703/797-7126

MIT/0517/20

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